Messages From the Tenure War – “Teachers Aren’t Special”

Daniel Katz, Ph.D.

When Campbell Brown goes on air to discuss the lawsuits against teacher tenure protections, she knows how to comport herself.  First, it is very important to profess her respect for teachers and the teaching profession and to make it clear she just wants teaching to be a well-compensated and treated profession.  Then she has to express a completely sincere desire that the profession improve for the sake itself and the children. At this point, she has to point out that the laws she is suing to overturn stand in the way of that improvement and that it is simply ridiculous to oppose that effort.  When on The Colbert Report, she conveyed this message by leaning forward and pitching her voice for maximum earnestness as she stated that everybody agrees that the due process and “last in first out” provisions are “just anachronistic.”  A media representative has to make the pitch appealing…

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